Outbound Calling is a system that provides automated calling and texting services. In definition, Outbound Calling is a computerised system that sends recorded phone calls, messages recorded using TTS [text-to-speech] and/or customised SMS broadcast, in an instant.
Focusing on SMS broadcasts, all of us are familiar with the concept. But to bring everyone on the same page, let me explain. An SMS broadcast is when a single message is sent to a crowd of people at once.
A cloud telephony company like Knowlarity uses SMS Broadcasts to track who has been delivered the message and more. Companies can use them to keep a record of who is regularly reading these messages. This helps them focus on targeting those people more. This helps even in reducing costs for people who are not getting messages and transfer those costs to generate potential customers. The cloud smartly stops messages from going to people who are in DND mode.
You can also use SMS Broadcast to advertise many other of your cloud telephony solutions. Your messages can contain your toll-free number details, or a number that you have promoted to get opinions using missed call services; or virtual numbers etc.
Here is another way to use SMS broadcast to send a standard message, for a cricket quiz. For example: “Enter ANSWER 1, 2 or 3 and send it to 59xxx.”
You can generate leads for a particular purpose too, by using an SMS broadcast. This is how SMS Broadcast connects the lives of people all around the globe. Check out more about SMS Broadcast here!